Simple pricing with no setup fees.

We provide 2 plans. Free and Pro Plan.

Pro Plan Pricing

Pay as you grow - Pricing built for businesses of all sizes.

Number of projects Price (Monthly) Price (Yearly)
2 Projects $19.00/month $190.00/year
5 Projects $29.00/month $290.00/year
10 Projects $49.00/month $490.00/year
30 Projects $99.00/month $990.00/year
50 Projects $149.00/month $1,490.00/year
100 Projects $190.00/month $1,900.00/year
250 Projects $390.00/month $3,900.00/year
500 Projects $590.00/month $5,900.00/year
1000 Projects $790.00/month $7,900.00/year

Plans Comparison

Feature Free PRO
UTM URLs Builder Tool
Url builder options that will help you stay consistent with your UTM parameters and prevent errors (force lower-case parameters, slugify parameters and/or decode parameters)
Load UTM parameters from a template
Manage UTM URLs
Copy and create similar UTM URLs
Add notes to the generated UTM URLs
Auto-saving of UTM Parameters
Auto-completion for UTM parameters to stay consistent
Save UTM parameters as a template
UTM Templates Management
Shorten UTM URLs with 1 Click
Use 2link.in Shortener
Track stats for shortened UTM URLs
Live clicks stats
Multiple Projects
Multiple team members
Clicks limit Not tracked Up to 10.000 clicks/month

Frequently Asked Questions

How does UTM Tool's billing work?

When you sign up you are automatically granted a free trial of Pro plan with no credit card needed. During or after your trial period is over, you can choose to upgrade your plan to keep all the features or increase the number of managed projects.

What if we need to manage more projects?

In your Team's billing section you can choose plans with up to 100 projects included. If you need more, reach out to us and we will prepare a custom plan for you.

Do you have a free trial of your premium features?

Yes, we offer a fully-featured free trial of our premium features!

Do these prices include tax?

Yes. The prices shown here are final and inclusive of taxes.

Can I change my plan later?

Yes, you can upgrade or downgrade at any time. If you choose to upgrade, you'll pay a pro-rated amount for the rest of the month. If you choose to downgrade, you'll be credited on next month's bill.

What if I decide to cancel?

If you no longer wish to use UTM Tool, you may cancel at any time. Your subscription will remain active until the end of your billing plan.

Will I be charged automatically at the end of my trial?

No. You do not need to provide your credit card details to start a free trial. During or after your trial period is over, you can decide to upgrade to our paid plans and you will be charged then.

What is your refund policy

We believe in complete customer satisfaction. Not only we offer a 7 day Free Trial, we also offer 100% 30-Day Money Back Guarantee after you sign up for a paid plan. If you are not 100% satisfied, we will refund your payment in full!

Anything special for non-profits?

Yes! We offer a 20% discount for non-profits. Simply contact us with proof of non-profit status.

What if I have more questions?

If you have more questions, feel free to send us a message and we will be happy to help.

All-In-One UTM Solution

UTM Tool features all the functionality you and your team need when working with UTM parameters.

Powerful UTM URLs Builder

We spent months coming up with perfect UTM URLs Builder which would be easy to use, yet it would include all the functionality that you need to build UTM URLs fast and efficiently.

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Shorten your UTM URLs with ONE CLICK!

No need to use separate service to shorten your long UTM URLs. UTM Tool has a built in UTM Shortener, so you can shorten your UTM URLs with one click.

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Speed up UTM URLs building process with UTM templates!

Take advantage of most commonly used UTM Templates or save your own UTM Templates to save time when building new UTM URLs. 





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Keep everyone on the same page

View all built UTM URLs, UTM Parameters, UTM templates and Short Urls you or your project members created, to avoid confusion.



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Stay consistent with naming conventions

UTM Tool will help you auto-format your new UTM Parameters to avoid tracking confusion, or even worse, broken links.


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Make Faster and Better Decisions

Get real-time performance insights of your UTM URLs marketing campaigns using our advanced drilldown reports.

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Experience a Smarter Way to Work with UTM Parameters

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